Seat Belts and Ford: The Good The Bad and the Ugly

Seat Belts and the Ford Motor Company: Why Ford Earns Four Gold Stars

How many of you would buy a car without seat belts?

If I put this question to a vote, I bet not one hand would go up.

How many times have you read or heard a story about an auto accident involving a fatality or a serious injury and you silently whisper to yourself “I wonder if they were wearing a seat belt?”…. If you have nod your head yes.

Before I can talk about seat belts I want to let you in on a dirty little secret with an unique slant. In order to so I have to put this story in context. I will start with a survey by an auto retailer that was a selfish hoax.

They Must Have Been “Smoking Crack“I read a story the other day stating that Car Max ran a survey and came up with the following statistic. According to the genius who conducted this survey safety was not important.  That out of six factors consumers considered most important safety ranked next to the last, Whoever conducted this survey must of been smoking crack. Why? …….How many of you would ride in an automobile if you knew that all of the safety features were disabled?? Zero.

Look at the Above Photo. Obama, Reid, Pelosi. The image is cut off at the bottom and what you don’t see is the inscription “Truth in Advertising” Now depending upon your political cup of tea what you read could be truth in advertising or false advertising.  Rant: This is Off Topic But It Must Be Exposed:

Wouldn’t it be nice to buy a car without any games? There are certain car dealers and or organizations that are addicted to advertising subterfuge. They think they are so clever by trying to force feed the public misleading advertisements and making  a weak attempt to come off as straight shooters. Total nonsense.

In this case Car Max is pushing their agenda. According to this Car Max survey affordability is the #1 concern that consumers consider before buying a automobile. Really! Well…Duh!

The Truth: How Dumb Do They Think We Are?

Car Max only sales used cars. New cars cost more than used cars. So why would Car Max’s survey profoundly state that the number one factor consumers consider when they buy automobile is affordability? Well…Duh! That is like a fast food restaurant conducting a survey saying that the number one thing people consider before eating fast fast food is that they are hungry.

A Misleading  Ad Disguised as an Online Survey.  Shame on You Car Max!

Any survey can be rigged to get the answers you want. You don’t believe me do ya? Well mosey on over to this link http://media.carmax.com/pr/carmax/smart-release-2-19.aspx.

Now is that a real survey or is that a deceptive ad written to look like a survey? This advertisement is self serving for CarMax and does not benefit you the consumer one iota, Sophomoric attempts like this are the very reason so many hard working , salt of the earth dealers are stereotyped as con men ,cheats and chisels. From time to time a few LOSERS can sink the entire fleet by blessing and condoning this advertising mentality, Message to the Car Max Advertising department :You guys are LOSERS.

Dean Jaradi Could Save Your Life:

I hope you never have to send Dean Jaradi a thank you card. If you did it would be because he saved your life or that of a loved one. The reason? Dean Jaradi is the inventor of multiple seat belt designs his latest is the rear INFLATABLE seat belt. Check out the video on the right side of this post. Dean is an engineer for Ford that has at least four US Patents for rear seat belts. Another reason Ford stays ahead of the market.

Creature Comforts You Will Enjoy With Fords Inflatable Rear Seat Belts:

This is how the new inflatable seat belts differ from today’s current seat belts; Comfort. The inflatable seat is padded on the outside and has a smooth feel against the body and or skin. You will be pleased to learn that securing baby seats and children seats is done with confidence. Add to this the subtle softness of the seat belt, tiny tots ride in real comfort.

How Ford Stays Ahead of the Market

One way a company stays ahead of the market is attracting and keeping people of talent and vision. Great companies weave the DNA of great minds into their culture. Dean Jaradi is one of these great minds. Jaradi is an engineer for Ford that has in his Ford employment portfolio at least four US Patents for rear seat belts. On a personal note and speaking from experience, had this inflatable rear seat belt been available a few years ago, a friend of mine would be alive today. Now think about Princess Diana.

For more information please contact Brad Doenges of Doenges Ford Lincoln Mercury Toyota in Bartlesville Oklahoma at (918) 333-0900.

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Ford Gains as Good News Abounds

This morning I did a quick Google search on Ford Motor Company. The headlines are amazing:

• Ford Motor Company’s Quick Lane Fastest-Growing Service Brand in the Industry
• Ford Considers $500 Million Investment in Michigan for Production of Hybrids
• Ford Motor Company will off new Fiesta starting at $13,995
• Ford Fusion Gets Top Marks, Company Stock Soars
• Ford Fusion Named “Motor Trend” Magazine’s 2010 Car of the Year
• Ford Vehicle Among Best in Highest Retained value
• Ford Puts Four Vehicles in Strategic Vision 2009 Total Value Awards –Focus, Mustang, Expedition and Super Duty F-250 and F-350.

And that was just over the last few weeks. As a Ford dealer, I see it at the dealership every day. People who just a couple of years ago wouldn’t have considered a Ford or Lincoln-Mercury are taking a look and as they say “Driving One.”

Whether it’s the new found recognition by the press that Ford makes the best vehicles in America, or the awareness that Ford refused to take any government bailout money, the fact it Ford delivers for today’s consumers like never before.

Ford has become the leader with vehicles that embody compelling styling, design excellence, smart technology, safety, fuel economy, low emissions, quality, and more.

As Motor Trend Magazine said in their article announcing the Fusion’s ascension to 2010 Car of the Year, the new Fusion is “better, smarter, nicer, prettier, comfier, leaner, meaner and greener in every way.” Also in contention were the all-new Taurus and the perennial Mustang.

Top to bottom the Ford, Lincoln Mercury line up fits the bill and will only get better.

Over the next few weeks, were going to take a look at each vehicle in the 2010 lineup and take a glimpse at what’s to come.

Thanks for your interest! If I can ever be of assistance in any way please let me know.

For more information please contact Brad Doenges of Doenges Ford Lincoln Mercury Toyota in Bartlesville Oklahoma at (918) 333-0900.

Popularity: 27% [?]